With a background in Creative Design and Innovation from ATU Sligo, my journey began with the design of the AV1 for No Isolation, followed by the AUK 1 and AUK Mini for Auk Eco. Since then, I have developed a wide range of products across multiple categories, building a diverse and well-rounded portfolio.

My approach is grounded in human-centred design and design thinking, ensuring that every product not only looks compelling but functions seamlessly in real-world use. I believe great design exists at the intersection of creativity and clarity—where form follows function and every detail serves a purpose.